Nkhani Yakumbuyo

Omwe adatsogolera Geshini Electric Appliances anali Cixi Jitong Electric Appliance Factory, yomwe idakhazikitsidwa ndi anthu atatu ngati mgwirizano ndi likulu lathunthu la 200,000 yuan.Mu 2011, popanda ukadaulo, palibe gulu ogulitsa, palibe ndalama, ndi nyumba yaying'ono yokha ya 100 masikweya mita, kubetcha pampopi yamagetsi.Komabe, kupanga nkhungu mopanda nzeru ndi zolakwika za R & D zidapangitsa kuti pakhale kutaya kwakukulu mchaka choyamba.

Chifukwa cha kutayika kosalekeza, kampaniyo imatha kugwira ntchito bwino.Mu May, 2013, ena awiri omwe anali ndi masheya adachoka pakampani.Pa nthawiyo, Geshini anali ndi ngongole pafupifupi ma yuan 5 miliyoni kwa wogulitsa katunduyo, kuphatikizapo ngongole zina za kubanki, ndipo anali ndi ngongole yoposa ma yuan 7 miliyoni.Ndikadangogulitsa zinthu zoyamba kuti ndibweze gawo lina la zolipira za ogulitsa.

Pa Ogasiti 15, 2013, ndidabwereka 50,000 yuan ndikutsegula sitolo yapaintaneti yogulitsa zotenthetsera madzi pompopompo pa Tmall Mall, ndikuyamba ntchito yanga ya e-commerce.

Pofika Meyi 2014, kuchuluka kwa malonda a sitolo yanga pa Tmall Mall idakhala yoyamba pamakampani.

Mu 2015, chifukwa cha zovuta zamtundu wazinthu, sitolo idachotsedwa ndi Tmall.Ndinayesa njira zosiyanasiyana zopempha a Tmall, koma sizinaphule kanthu.Ndinadzimva wopanda chochita, chifukwa Geshini wa malonda njira ndi Tmall basi.

Pofuna kuthana ndi zovutazo, ambiri mwa ogwira ntchito pakampaniyo adaloledwa kupita.Pambuyo pake, Geshini adayang'ana kwambiri pakuwongolera magwiridwe antchito komanso kuwongolera kuwongolera.Panthawiyi, ndinapitiriza kukambirana ndi Tmall, ndipo pamapeto pake mu theka lachiwiri la 2016, sitolo yanga ya intaneti inatsegulidwanso.Panthawiyo, fakitale yanga inali itatsekedwa kwa miyezi 8.

Kuchokera kumapeto kwa 2016 mpaka theka loyamba la 2017, malonda a Geshini opangira madzi otentha nthawi yomweyo adabwereranso pamwamba pa mndandanda.Poganizira kukula kwa msika wotenthetsera madzi, Geshini adayamba kufunafuna malo atsopano opangira phindu

Panthaŵi imodzimodziyo, Geshini anaikanso mphamvu ndi ndalama zambiri popanga makina opangira madzi oundana.Mu May 2017, Geshini anasamukira ku fakitale yobwereka kumene, anayambitsa zipangizo zatsopano, ndipo makina oundana anakhazikitsidwa mwalamulo.Komabe, patangopita miyezi 5 kuchokera pamene fakitale ya makina oundana anayambika, moto unachitika pafakitale unachititsa kuti Geshini akhale ndi ngongole yoposa 17 miliyoni.

Geshini anakhalabe wolimba mtima ndipo anathetsa vutolo.Kuchokera ku 2018 mpaka 2019, adagwirizana motsatizana ndi Changhong, TCL ndi mitundu ina.Ubwino wawo pakupanga ndi kuwongolera zabwino zidathandiza Geshini kusintha kuchoka pazabwino kukhala bizinesi yachitukuko chathanzi.

M'chaka chimodzi kapena ziwiri zotsatira, Geshini anakhazikitsa mgwirizano ndi mitundu yambiri ya mzere woyamba, monga Philips, Joyoung, Coca-Cola, etc. kuchuluka kwa zotenthetsera madzi kuli pamwamba 1.

Mu 2023, ndikumaliza kwa fakitale yatsopano ya Geshini ya 8,000-square-mita, kugwiritsa ntchito zida zapamwamba, kusungitsa ndalama mosalekeza ku R & D komanso kukhazikitsidwa kwa matalente akuluakulu, tidzayesetsa kukhala pakati pa atatu apamwamba kwambiri pantchitoyi. zaka zitatu zikubwerazi.Ndipo chotenthetsera madzi chimakhalabe pamwamba 1. Tsogolo la Geshini liyenera kukhala lowala.